PRODISM. PRODUCT+ISM=PRODISM. A men's fashion magazine with a completely new concept, advocating product supremacy and never showing his face throughout the story. The editor-in-chief is Atsuo Watanabe, who has previously worked on asayan and HUGE. How can we present timeless, high-quality products in a cool way? Every page is a must-see for its stoic composition that pursues just that.